The Current State of 30th Celebration Prices
30th Celebration prices are still falling eight weeks after release, and the Ultra-Premium Collections that landed on November 6 have hit hardest where they add supply directly. The two anniversary-stamped Pikachu ex promos that come in those boxes are down 75.5% and 81.8% since October 26, and the set's most valuable regular card, Mew ex (152/128, Special Illustration Rare), has lost 29.2% over the same stretch. The three secret RGB Mews are the exception: they've barely moved.
All prices here are raw (ungraded) market prices in USD from trace's daily price data, as of November 9, 2026, unless we say otherwise. Sealed prices are for unopened product. The set came out on September 16, so this is day 54.
What the Ultra-Premium Collections added to the market
The 30th Celebration Ultra-Premium Collection (UPC) comes in two versions, Day and Night, both released on November 6 at $179.99 (Evo Retro, retailer). Each box holds 29 30th Celebration booster packs and one Classic Collection pack, so every UPC opened puts 29 more packs' worth of cards into circulation. The Ditto Premium Collection ($39.99, 8 packs) and the Mew and Mewtwo Figure Collections ($29.99, 5 packs each) came out the same day (Kontora, retailer; Pokeled, retailer).
The UPCs also carry promos you can't get any other way. Day has Pikachu ex (MEP 107) and Espeon ex (MEP 108), and Night has Pikachu ex (MEP 109) and Umbreon ex (MEP 110), according to Cardlines (news). Both Pikachu ex promos are illustrated by YOSHIROTTEN, the artist behind the set's Futuristic Rares.
The UPC promos: 30th Celebration's biggest price drops
Before the boxes reached shelves, few copies of these promos were around, and they sold for $175 to $200 in late October. Every UPC sold since adds one Pikachu ex and one Espeon ex or Umbreon ex.
| Promo | Box | Oct 26 | Nov 2 | Now | Since Oct 26 |
|---|---|---|---|---|---|
| Pikachu ex (MEP 109) | UPC Night | $194.49 | $112.75 | $35.31 | −81.8% |
| Pikachu ex (MEP 107) | UPC Day | $193.25 | $115.60 | $47.39 | −75.5% |
| Umbreon ex (MEP 110) | UPC Night | $199.26 | $180.00 | $80.06 | −59.8% |
| Espeon ex (MEP 108) | UPC Day | $175.00 | $145.44 | $81.84 | −53.2% |
| Ditto (MEP 106) | Ditto Premium Collection | $37.46 | $39.66 | $25.85 | −31.0% |
The Pikachu ex promos were already sliding before November 6, but the steepest part of the fall came in release week: MEP 109 went from $68.06 on November 5 to $35.31 four days later. Umbreon ex and Espeon ex have held more of their value, and their current listings sit in a tight band around the new prices ($75 to $83.97 for Umbreon ex), so this looks like where the market has settled for now rather than a single cheap sale.
30th Celebration prices since launch: the chase cards
The UPC's 29 packs are ordinary 30th Celebration packs, so its promos weren't the only cards to get more common last week. Here are the set's top cards below the RGB Mews, from their first full day of sales on September 17.
| Card | Rarity | Sep 17 | Oct 26 | Nov 2 | Now | Since launch |
|---|---|---|---|---|---|---|
| Mew ex (152) | SIR | $193.80 | $84.67 | $68.87 | $59.96 | −69.1% |
| Gengar ex (154) | SIR | $152.90 | $64.80 | $62.07 | $47.73 | −68.8% |
| Pikachu ex (150) | SIR | $167.67 | $59.84 | $54.02 | $39.67 | −76.3% |
| Pikachu ex (149) | SIR | $175.21 | $45.97 | $39.61 | $33.81 | −80.7% |
| Mew ex (158) | Futuristic Rare | $276.66 | $45.79 | $45.99 | $33.67 | −87.8% |
| Sylveon ex (153) | SIR | $128.53 | $39.28 | $39.27 | $33.52 | −73.9% |
| Mewtwo ex (151) | SIR | $122.08 | $45.10 | $40.90 | $32.96 | −73.0% |
| Jirachi ex (155) | SIR | $106.32 | $41.70 | $38.09 | $28.90 | −72.8% |
| Mewtwo ex (157) | Futuristic Rare | $165.22 | $36.92 | $34.12 | $25.92 | −84.3% |
Most of the drop happened in the first three weeks, which is normal for a new set as the first wave of boxes gets opened. What stands out is that the slide picked up again in early November. In the week to November 9, every card in the table fell between 12.9% (Mew ex 152) and 26.8% (Mew ex 158), and Gengar ex lost 23.1%. We can't prove the UPCs caused that, since the set was already falling, but the timing lines up with a large number of extra packs being opened in one week.
The Futuristic Rares have fallen furthest. Mew ex (158) launched as the set's priciest regular card at $276.66 and is now cheaper than Mew ex 152, the Special Illustration Rare.
The RGB Mews held their ground
The three secret Mews, which aren't on the printed checklist, behave like a different set altogether.
| Card | Oct 26 | Now | Change |
|---|---|---|---|
| Mew R/RGB | $4,824.92 | $4,492.44 | −6.9% |
| Mew B/RGB | $4,041.75 | $4,263.60 | +5.5% |
| Mew G/RGB | $3,581.00 | $3,164.40 | −11.6% |
B/RGB is the only card in the set's top tier that's up since late October. Very few copies change hands, and current listings for G/RGB range from $499.98 to $3,955.49, so treat any one week's move with caution. Graded copies are in another league: a PSA 10 B/RGB is $8,749.80 and a PSA 10 G/RGB is $8,664.70. If you pulled one, scan it in trace and you'll see its raw and graded prices side by side.
30th Celebration sealed is still above retail
Opened product is what drives the card prices down, and sealed product is still selling for about twice what it costs at retail.
| Product | MSRP | Oct 26 | Now |
|---|---|---|---|
| Ultra-Premium Collection (Night) | $179.99 | $586.62 | $420.77 |
| Ultra-Premium Collection (Day) | $179.99 | $555.44 | $373.63 |
| Ditto Premium Collection | $39.99 | $191.61 | $93.72 |
| Elite Trainer Box | $49.99 | $117.42 | $114.07 |
The October prices for the UPCs and the Ditto box were preorder prices. The UPCs have lost 32.7% (Day) and 28.3% (Night) since then, and the Ditto box more than halved in the week it reached shelves. The Elite Trainer Box has stayed between about $103 and $120 since late October. MSRPs are from Evo Retro, Kontora and TCGplayer (news).
How 30th Celebration compares with other recent sets
trace tracks a set index for each new release: for each of the set's chase cards, we take today's price as a share of its launch price and use the median, with launch at 100. On day 54, 30th Celebration is at 26.5, which means its typical chase card is worth about a quarter of its launch price.
| Set | Index on day 54 |
|---|---|
| 30th Celebration: Classic Collection | 60.1 |
| Pitch Black | 38.2 |
| Chaos Rising | 35.2 |
| 30th Celebration | 26.5 |
So 30th Celebration has fallen further than the last two Mega Evolution sets did at the same age. Our read is that its launch prices were unusually high (Mew ex 158 at $276.66 in week one) and that it's had an unusual amount of product released in its first two months, with the UPCs the largest single drop so far. The Classic Collection reprints have held up best of the four.
FAQ
Why are 30th Celebration prices dropping?
Most new sets fall hard in their first few weeks as boxes get opened, and 30th Celebration has followed that pattern. Its launch prices were high, and a second wave of product, led by the 30-pack Ultra-Premium Collections, arrived on November 6. The UPC promos fell the most because each box contains them directly.
What promos are in the 30th Celebration Ultra-Premium Collection?
The Day box has Pikachu ex (MEP 107) and Espeon ex (MEP 108), and the Night box has Pikachu ex (MEP 109) and Umbreon ex (MEP 110). Today the Umbreon ex is worth $80.06 and the Espeon ex $81.84.
What is the most valuable 30th Celebration card?
Mew R/RGB at $4,492.44, then Mew B/RGB at $4,263.60 and Mew G/RGB at $3,164.40. The most valuable card on the checklist is Mew ex (152/128) at $59.96.
Prices are still moving every day on this set, so keeping an eye on your own pulls is worth it. trace is free to download and shows the current market price of anything you scan, on iOS, Android or the web.
Sources
- Price data: trace's daily raw market prices (Scrydex), September 16 to November 9, 2026, and the trace set index.
- Evo Retro: 30th Celebration UPC, everything confirmed (retailer, Oct 1, 2026): UPC release date, price, packs and contents.
- Cardlines: 30th Celebration Ultra-Premium Collection guide (news, Nov 5, 2026): UPC promo numbers.
- Kontora: 30th Anniversary UPC Day vs Night (retailer, Nov 2026): Ditto Premium Collection price, packs and promo.
- Pokeled: Mew and Mewtwo Figure Collections (retailer, updated Nov 6, 2026): Figure Collection price and packs.
- TCGplayer: 30th Celebration quick facts (news): release date and Elite Trainer Box MSRP.
